You want to know how good Panzer Dragoon Zwei is? It’s apparently caused a nuclear holocaust. Think about that.
From what I’ve seen of them, SEGA Saturn commercials are…weird. Worse yet, they often aren’t really all that appealing. This one in many ways is kind of perfect example of that. Here they have this weird, quirky Japanese rail shooter where you destroy hoards of enemies atop a laser-shooting dragon, and what do they do? Compare dicks with the Playstation.
Of course, bit-measuring and graphics chest thumping was all the rage back in ‘90s video game advertising, but the sad thing about its use here is that it does nothing to make me want the game or the system. The commercial really is just kind of…lazy. It definitely has nothing on Japan’s iconic Segato Sanshiro campaign, or the Xbox’s Panzer Dragoon Orta commercial, which we’ll be getting to next month.
I’ll admit, Zwei is probably a hard game to fit into SEGA of America’s typical commercial formula. It has no attitude to it, and it’s very Japanese. That said, I doubt commercials like this did the Saturn many favors.
To wash the taste of this one out of your mouth, I’ve gone ahead and included the Segato Sanshiro commercial for Panzer Dragoon Saga below. It’s pretty much an abridged version of the Zwei ad, but its still got that awesome theme song!