SEGA merchandise

Jakks Pacific reveals first wave of Walmart exclusive SEGA action figures featuring Streets of Rage, Super Monkey Ball and Altered Beast

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SEGA has been slowly dropping reveals of new SEGA action figures from Jakks Pacific on social media, and thanks to SEGA employee Mike Cisneros it has been confirmed that the first wave of figures has been fully revealed. Releasing exclusively at Walmart stores, the characters are Axel Stone from Streets of Rage, Aiai from Super Monkey Ball and the Werewolf transformation from Altered Beast. In addition to multiple points of articulation, the figures will also come packed with accessories. While Axel has seen a premium figure released featuring his Streets of Rage 4 look, the upcoming figure from Jakks Pacific is the first time (to my knowledge) that his original Genesis/Mega Drive look has been given a figure. Aiai, meanwhile, is no stranger to action figures, as he and some of his monkey friends had figures released by GamePro and JoyRide Studios around 20 years ago. The Werewolf form from Altered Beast has seen statues and vinyl toys, but this would be his first action figure release.

We should be seeing these at stores and hopefully online in the coming weeks, and if they sell well enough we should see a wave two! In the comments, let us know what SEGA characters you’d like to see in action figure form!

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The SEGAbits SEGA & Sonic Holiday Gift Guide for Fans and your Fan Friends!

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The holiday season is fast approaching, and like SEGA’s speedy blue mascot it’ll be here before you know it! In fact, it’s already here! Don’t fret, as we’re here to help you out with some gift giving ideas for the SEGA and Sonic fans in your life, or if you have some gift cards burning a hole in your pocket you might like some of our suggestions for yourself.

So read on as we take a look at the best SEGA and Sonic gifts on offer this holiday season!

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SEGA Talk #125: Sonic Fast Food Promotions (1993-2023)

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On this fast food filled episode of SEGA Talk we take a quick drive-thru the last thirty years of Sonic’s fast food promotions! Buckle up and get ready to eat!

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Support us on Patreon! Get early access, have your memories read on the show, select the games we talk about!

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Sonic the Hedgehog: The Official Cookbook by Victoria Rosenthal and Ian Flynn set to release this October

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It’s happening! After years of personally asking SEGA, a Sonic the Hedgehog cookbook is arriving this October! Sonic the Hedgehog: The Official Cookbook will be written by Victoria Rosenthal (Official Fallout, Destiny, Street Fighter, GoW, Pokémon & FFXIV Cookbook) and Ian Flynn (IDW Sonic series, Sonic Frontiers), and will be published by Insight Editions physically and digitally. You can pre-order the book right now on Amazon, with a release date of October 17, 2023.

Outside of an art book and history book, both of which have since happened, I’ve long wanted a cookbook inspired by the Sonic franchise. Having cooked through ToeJam & Earl, The Sopranos and Star Wars: Galaxy’s Edge (in both plain and Life Day editions) I am ready to take my cooking to The Next Level with whatever the authors have cooked up. Preview pages, which you can see after the break, include placeholder text but hint at chili dogs, blue smoothies and Evil Cookies. Read the official description after the break, and do not forget to pre-order yourself a copy!

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Discotek Media reveals Sonic X Japanese Language Collection release date and packaging

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As part of their A Very Discotek New Years livestream, Discotek Media laid out their plans for 2023 as well as some new announcements. Last year the company revealed that at long last the Japanese language version of the Sonic X anime would receive a release in 2023. Now we have a release date window as well as work in progress cover and disc art! The two disc set, which collects the entire series in standard definition on blu-ray disc (which they call “SD on BD”) will release in April of this year with packaging that will sit nicely alongside their already released English collection. The release will also feature bonus content including openings, endings, storyboards and the original pilots.

Once the series goes up for pre-order, we’ll be sure to let you know!

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Review: MobyFox SEGA Genesis Smartwatch Band and Digital Faces

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Let’s take a look at the latest SEGA smartwatch band from MobyFox which also includes a sizable library of digital faces. In the unboxing and review video above we showcase the 3D designs that mimic the look of the original hardware as well as some of the cool little touches MobyFox added. Like what you see? You can pick up a smartwatch band for yourself on their shop starting today!

After the break, you can also watch our unboxing and review of the MobyFox line of Sonic the Hedgehog smartwatch bands.

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Data Discs announces Sonic Spinball vinyl soundtrack, releasing July 9th

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Data Discs had been pretty quiet on the vinyl front, likely due to international shipping issues and other pandemic problems, but they’re picking up steam with new releases and this is a big one! Sonic Spinball is releasing to vinyl as the 25th entry in their numbered line of video game soundtracks. This isn’t Data Discs first Sonic vinyl, as the company also released Sonic CD and Sonic Mania vinyls, the latter which is seeing a repressing along with OutRun. Sonic Spinball and the rereleases release July 9th and will ship immediately. Read all the details after the break!

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FILA and Paramount Pictures release Ray Tracer Evo x Sonic 2 sneakers

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There has been many Sonic the Hedgehog clothing collaborations over the past few years, but any time shoes are involved there is always that hope that the collaboration will result in Sonic’s shoes. More often than not, it does not. On top of that, sneaker collaborations are usually region locked and very expensive. HAVING SAID ALL THAT, we finally have a Sonic sneaker collaboration that is (1) emulating Sonic’s shoe design and (2) is AFFORDABLE. Thanks to FILA and Paramount Pictures, the Sonic movie sequel will see a unisex slip on sneaker in the Ray Tracer Evo style that evokes the shoe Sonic wears in the films. While Sonic is not really wearing these in the movie, they are very close and as mentioned AFFORDABLE. Priced at $110, you can knock off an additional 25% for a total of $82.50. That’s cheaper than most everyday sneakers!

So turn on that Honey app and check out how much you can knock off the price. At the moment there are America only (I know, I blasted region specific before) but hey, if you are abroad and have an American friend hit them up.

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SEGA News Bits Live: Sonic 2 Movie Merchandise Review

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Let’s take a look at the books, figures and plush dolls releasing for the upcoming Sonic the Hedgehog 2 movie!

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Sonic the Hedgehog 2 movie tie-in books are now available to pre-order

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I’ve long been a fan of Sonic kid’s books, even when I was well past the age of being a kid. The past few years have seen some excellent short story collections set in the game universe, and with the new Sonic movies from Paramount there are even more Sonic books to collect! Now available for pre-order are a collection of Sonic the Hedgehog 2 books based on the upcoming movie. I thought it would be handy to fans if I broke down the new releases and shared where you can purchase them.

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Numskull Sonic the Hedgehog Advent calendar revealed – build your own statue!

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Via Treasure Hunting Sonic comes news that a new Sonic product from Numskull is on the way just in time for Christmas: a Sonic the Hedgehog Advent calendar! Each day in December, leading up to Christmas, fans will open doors to reveal pieces of a buildable statue featuring classic Sonic riding a snowboard straight out of Sonic the Hedgehog 3‘s Ice Cap Zone. The product is currently up for pre-order on GameStop for $49.99. Will you be building a Sonic this holiday season?

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Unboxing: Sonic Colors Ultimate Japanese 30th Anniversary Pack

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Sonic Colors Ultimate has rolled out to (almost) all territories, and most physical editions include some goodies. American and European fans received a Baby Sonic keychain, a cross promotion for the Sonic movie. Japanese fans, meanwhile, received an awesome 30th Anniversary Pack which evokes the 10th Birthday Pack as both contain a coin, CD and book.

In the case of the 30th Anniversary, SEGA included a classy gold coin, a CD of unique tracks including music from cutscenes, YouTube animations and past album-exclusive remixes. The book, meanwhile, is a cool look back on a year and a half of art created for the Japanese Sonic Twitter account. The art includes full commentary from the artists, sketches and easter eggs.

Overall, an awesome package and you can see it for yourself in the above video!

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Sonic Boom Season 2 Blu-ray Announced, Releasing September 2021

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Amazon listings for a Sonic Boom Season 2 blu-ray and Sonic Boom Season 2 Volume 2 DVD have appeared, making the full series finally available to own on physical media. Both releases will be available September 21, 2021. Sonic Boom, the TV series, was part of a multimedia branch of the Sonic franchise which consisted of video games, toys and comics. Boom was a total reboot with a new canon and unique characters in addition to drastically redesigned and reimagined characters from the Sonic franchise. The attempt to create a new branch fully controlled by SEGA of America fell apart largely due to the mismanagement and poor quality of the video games (namely the Wii U game, as I still stand by the 3DS games being good) and an overall inconsistent level of quality and tone.

Many fans of Boom argue that the TV series was the best aspect of the whole project and now the second half of the TV series, which ran from 2014 to 2017 and saw 104 episodes, will finally see release. Will you be picking up Sonic Boom Season 2 on blu-ray or DVD?

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