I getcha now.
I didn't mean to come off as an asshole, I was just typing my thoughts on the site from a Sega fan perspective. Of course, you already noted that you knew that, so I just typed that I know that you knew I knew... y'know?
As far as the "robotic, factual approach", I wish you the best of luck! It's a tricky line to walk, go too far and you come off as snobbish, while another extreme would be too robotic (people partially read for some personality and commentary).
Take TSSZ, for example, they are a shitty shit site. The owner treats each article like it's the 10 o'clock news and even goes to far as to bash other sites. Hardly a friendly place to read and definitely leaves a sour taste in your mouth.
Anywho, looking forward to what you make of the Source.