I really don't want for this to turn back the old days of endless quoting, or any name calling to I'll try and keep it brief
Sega's been lazy, the first "western focus" tactic that bred disasters like BEAST RIDER was in reality the excecs saying let the western developers make games for that market and we'll concentrate on our own market. That obviously didn't work although it gave Sega europe the oppurtunity to break out of SOA's shadow with producing(and buying) the better games and studios.
My self, I think it was a lot more to do with it was poor game choice and not a great Studio that made the title (rather than being lazy) SEGA also made a mistake in letting SEGA Europe handle SEGA Rally: That should have been a Arcade title 1st and then ported to Home systems (like Rally II) and made only by SEGA Japan.
I also think Shadow the Hedgehog, which came out long before was an pretty shit attempt to cash in on Sonic, and trying to appeal to the USA and older market
but i think this is down to mixed messages from 360/ps3 owners who keep bitching about Sonic.
There's plenty of mixed messages on the Wii : HOTD sells great, Mad world sells like shit. Big projects and big IP needs to be Multi Platform This generation (that is my own view)
Most third parties on the 360/Ps3 started going multi platform since the Ps2 era while a few others have been doing it longer than that
It really is now, more than fair... Konami, Namco, Capcom have all gone Multi and also backed the 360, even though in the PS2 days they were fairly SONY ( also remember SEGA been multi since 2001) ) So have Square and now even the likes of nsomniac games are going Multi.
This generation is different, and in the HD era, you really need to be Multi imo
And the reality is exclusives have worked for Sega whether you like it or not. At the moment thanks to PS3 move and 360 kinectic were getting at least three exclusives coming out, one being the first SOJ 360 exclusive in the form of RISE OF NIGHTMARES and it seems HOTD4
In terms of Sonic Vs Mario I would agree, in terms of Yakuza or Val I'm not so sure at all; The Consumer Teams are yet to make a Profit and so far all the next gen Yakuza haven't been able to out sell Yakuza II or really grown and move the series forward (the costs invouled also mean that SEGA needs to sell 400,000 copies just to break even) Kenzan would have made no sense, but I would have liked to see Yak III and Val multi Platform from the start.
To try and help get more sales, more PR and help grow the series of games
And sadly the reality is the big wigs won't do it. There's no point in having three different systems if you can get the same game. that's part of the reason why the crash of 82
Only true Gamer heads will own all 3 systems, for many it will be either the PS3 or 360 (that is why the likes of EA are multi-Platform ) and that's fine. SEGA needs to be allow consumers: be they fans of either the 360 or PS3 be able to play SEGA games, not for all games, but most of the major games and Big Name IP .
That's essentially the main reason why SHENMUE won't get released without an exclusive deal behind it. Sega isn't going to take the risk on publishing a title like that, market it and see it flop big time on two platforms.
I would sort of agree, but Shenmue is a very special case, given the costs and size of the project let to be completed. Though there is part of me, that thinks a Multi Platform Shenmue 3 could see a million easy.
And I do wonder how well Shenmue would have sold, if the series launched as X-Box, PS2 Multi-Platform game from the very start
I'd rather see Sega go bust then just to see them reduce to sharing engines like that be it from the same team
It isn't sharing a Engine if Valkyria Team were to make a SOA II They are the team that Made both Val and Skies, and the Canvas engine is theirs .
And again SOA2 isn't going to solve the problem whatever form it took.
I'll not try and make out it would. I t would be a good step to please the SEGA fans, and a chance for SEGA to make a sequel to a classic IP and not mess it up. The Canvas and Valkyria Team are more than proven this Gen, and it wouldn't be selling out to the west, it would be nice to see a Next Gen sequel to Burning Rangers.
I recall reading in EDGE that Oguchi(i think) wanted the brand to be like coco cola.
That was do with the Colour and SEGA Logo ... Oguchi-san wanted to change the SEGA logo colour and font (to Red & White rather than Blue, hence the Coca-Cola) . Anyway that died a death (good job as SEGA logo is the best there is) along with the ' Back To Origin' Plan, more so after the SAMMY take over.