I think they need to build other franchises up or maybe even work on some of SEGA's IPs that have been untouched for years. I would like to see what they could do with the Shining or Gain Ground IPs, for instance.
I loved Viking for pretty much the opposite of what Sharky wants. I loved how simple and to the point it was. You did not need to mess around with inventory systems, if people liked you or not, about where you need to find food next and you were never confused where to go next. While not a classic and not fully finished, I thought it was brilliant fun hidden gem that really felt like a game out of the 90s in all of the best ways. It is a shame it appears that they did not want to make this a series, because I feel it could have been something really big for them and SEGA, but now it is too late.
For their next big game, I really want them to make an adventure game for HD consoles with a lot of similar concepts to Viking. As for a setting... I would really like to see something from South America or maybe even Australia. You never really see those kinds of settings in games much.
And yeah, keep on keepin' on with Total War the way it is, I guess. Nothing wrong here.