SEGA Racing Games - You Don't Just Play at Steering, You Live It

[Mystic Monkey]

It is. May be later it could meet up the expectation after the game's got holiday sale again where all characters are already available.
Some Sonic fans still considered Sonic Racing: Crossworlds the most expensive game in the Sonic franchise so they wait for a sale.
And they're not wrong since the game's having a high $70 standard price and a $90 deluxe edition when it's launched.
Compared that to Sonic Forces & Lost World ($40) or Sonic Frontiers or Unleashed ($60).

Mario Kart World was also sold in packs along with Switch 2, that could also account for bulk sales for MKWorld that Crossworld could not.

Hypothetically speaking, if Sega still made consoles to this day and sold Crossworld with their latest consoles as a pack, they could be making the needed millions also.

[Berto]

Mario Kart World was also sold in packs along with Switch 2, that could also account for bulk sales for MKWorld that Crossworld could not.

Hypothetically speaking, if Sega still made consoles to this day and sold Crossworld with their latest consoles as a pack, they could be making the needed millions also.

Half of the sales are from eshop (digital), which is definitely NOT from Switch 2 bundle, so around 7 million unit.
It is still seven times more than CrossWorlds.
And this is not counting who bought physical version separated from bundle.

[Berto]

Everybody’s Super LEGO Sonic Racing



https://www.youtube.com/watch?v=vlKOddS5Y1w

What better way to kick off Sonic’s 35th anniversary year than with the launch of a couple of new LEGO sets featuring the blue hedgehog? While we’ve seen a number of builds released over the years including a diorama of Green Hill Zone, head of Shadow the Hedgehog and even a bite-sized take on the Biolizard from Sonic Adventure 2, 2026’s latest duo is interesting for two reasons. One is that we’re finally seeing a new character from the Sonic universe get the minifigure treatment. The other is that we’re now shifting gears from Sonic’s platforming adventures to his racing spin-offs.
First up is the smaller of the two sets – Sonic: Speedster Lightning. At just 126 pieces, it is one of the smallest sets released involving the blue blur, but at just £8.99, it also makes it among the cheapest.
What do you get in the box? Well, for starters, you have a Sonic minifigure (getting you one step closer to forming your own cute Sonic minifigure army alongside all the others from the previous sets). You will also receive a...

Article: https://www.nintendo-insider.com/everybodys-super-lego-sonic-racing/

[Mystic Monkey]

Half of the sales are from eshop (digital), which is definitely NOT from Switch 2 bundle, so around 7 million unit.
It is still seven times more than CrossWorlds.
And this is not counting who bought physical version separated from bundle.

Could the fact Sega are video game developers and no longer the console corporate titans they once were being factors? Because it still seems like Sega are trying to compete against Nintendo despite the disadvantage they are at.

But you tihnk Crossworld being multi-platform would give Sega the edge. Especially given the price of Switch 2 and games.
https://www.youtube.com/watch?v=jgFaRJ9aQn8

[Berto]

Could the fact Sega are video game developers and no longer the console corporate titans they once were being factors? Because it still seems like Sega are trying to compete against Nintendo despite the disadvantage they are at.

But you tihnk Crossworld being multi-platform would give Sega the edge. Especially given the price of Switch 2 and games.
https://www.youtube.com/watch?v=jgFaRJ9aQn8

I don't think that's a factor since even back then Dreamcast games sales were still far below Nintendo64 games.
It's just Nintendo fans are too devoted.
They always pre-ordered and bought almost any mainline franchise Nintendo brought.
Unlike Sonic fans who mostly waited until the game goes into Summer or Holiday Sale.

Also first party Nintendo games rarely go on sale.
If it does go on sale, it's never much anyway.
That's also a factor why Nintendo fans rarely waited for sale too,
Like it or not, Nintendo's proven to always consistent in focusing on long-term value, high demand, and maintaining a premium brand image, rather than relying on quick, discounted sales.

[Berto]

SEGA: Crazy Taxi Team (Sapporo Studio) is Now in Unit 2 of New SegaSammy Initiative

SEGA recently merged a number of its established company’s into two separate divisions.
Unit 1 houses teams focused on single player experiences and Unit 2 houses teams which are primarily focussed on multiplayer experiences.

Unit 2:
1. Online R&D Department (PSO2)
2. Mobile Game Division (Hatsune Miku: Colorful Stage!)
3. Sapporo Studio (Crazy Taxi)

Unit 1:
1. Sonic Team (Sonic the Hedgehog, Puyo Puyo, Shinobi, Sakura Wars)
2. RGG Studio (Yakuza, Monkey Ball, Virtua Fighter)
3. ...

Article: https://mynintendonews.com/2026/02/10/sega-sonic-team-now-in-unit-1-of-new-segasammy-initiative-led-by-atlas-ceo-osamu-ohashi/

[Mystic Monkey]

I don't think that's a factor since even back then Dreamcast games sales were still far below Nintendo64 games.
It's just Nintendo fans are too devoted.
They always pre-ordered and bought almost any mainline franchise Nintendo brought.
Unlike Sonic fans who mostly waited until the game goes into Summer or Holiday Sale.

Also first party Nintendo games rarely go on sale.
If it does go on sale, it's never much anyway.
That's also a factor why Nintendo fans rarely waited for sale too,
Like it or not, Nintendo's proven to always consistent in focusing on long-term value, high demand, and maintaining a premium brand image, rather than relying on quick, discounted sales.

So the reason Sega aren't getting as much money as they hope from Sonic is because... they're too generous?

[Berto]

So the reason Sega aren't getting as much money as they hope from Sonic is because... they're too generous?

That's one way to say it but yeah. From business perspective, giving discounts can be dangerous because it devalues the brand, erodes profit margins, and trains customers to wait for sales, often leading to lower long-term customer lifetime value.
People who wants to buy Ferrari or Lamborghini cars never wait for a sale, they just go for it when they have the money. The die-hard Nintendo fans are like that.

[Berto]

The SEGA Atlus Festival 2026 packed the Mall of Indonesia in North Jakarta, Indonesia with many SEGA Atlus Fans! Persona Merchs are the Fastest Ones to be Sold Out!



https://www.youtube.com/watch?v=kU750X9yQt0

https://www.youtube.com/watch?v=HxKnQPC0PGw

https://www.youtube.com/watch?v=kS4gDaGBoZg

https://www.youtube.com/watch?v=GdluP8Unh0g

The SEGA Atlus Festival 2026 packed the Mall of Indonesia in North Jakarta, Indonesia with fans lining up to try out the latest games or purchase merchandise from the Japanese game publisher!
Taking place from February 7-8, 2026 at the Mall of Indonesia (MOI), the festival showcases key SEGA and ATLUS games with a variety of exciting experiences, including hands-on demos, cosplay community activities, meet-and-greets with influencers, and a special stage program.

Some of the games showcased include:

- Sonic Racing: CrossWorlds
- Sonic Rumble
- Yakuza Kiwami 3 & Dark Ties
- Football Manager 26
- SEGA Football Club Champions 2026
- Persona 3 Reload
- Persona 5 Royal
- HATSUNE MIKU: COLORFUL STAGE

Furthermore, fans can collect Rally Stamps to receive exclusive freebies.

SEGA is offering a mini-game of darts, photo sessions with cosplayers, and exclusive promotions for those who visit the game booth!
The sheer number of booths at each booth demonstrates the high level of enthusiasm Indonesians have for SEGA's IPs, especially big titles like Sonic, Yakuza, and Persona. Hopefully, more international publishers will hold pop-up events like this in the future.

Photos courtesy of : ReArchivu Media, ISFC, and SEGA Fansclub Indonesia

[Berto]

AiAi Joins Sonic Racing: CrossWorlds Today!
Free Super Monkey Ball Content Drop Officially Available!







https://www.youtube.com/watch?v=1zQbSYryiEY

It’s time to get the ball rollin’ as today, SEGA has officially released the free Super Monkey Ball content for Sonic Racing: CrossWorlds! Players can now compete for top banana as the mischievous monkey AiAi! The free Super Monkey Ball Content Drop includes the following:

- AiAi as a playable character
- AiAi’s vehicle, the Banana Cruiser
- Four new Super Monkey Ball themed songs added to the Jukebox:
     1. “Race”
     2. “Menu Theme”
     3. “Jingle from Super Monkey Ball Banana Rumble”
     4. “Banana Farm”
- Special ...

Article: https://segabits.com/blog/2026/02/11/aiai-joins-sonic-racing-crossworlds-today-free-super-monkey-ball-content-drop-officially-available/

[Berto]

Sonic Racing: CrossWorlds is currently 40% off!

During the Super Monkey Ball Festival, there'll be an x8 Point Up Chance in effect!
Snag a huge haul of Donpa Tickets in honor of the lucky number 8! 🔥
Enjoy the bonus!

Source: https://x.com/RaceCrossWorlds/status/2021743655929991560

[Mystic Monkey]

That's one way to say it but yeah. From business perspective, giving discounts can be dangerous because it devalues the brand, erodes profit margins, and trains customers to wait for sales, often leading to lower long-term customer lifetime value.
People who wants to buy Ferrari or Lamborghini cars never wait for a sale, they just go for it when they have the money. The die-hard Nintendo fans are like that.

Can this be fixed or improved upon in Sega's favour without straining relations with the fans?

[Berto]

Can this be fixed or improved upon in Sega's favour without straining relations with the fans?

It's too late now, lol. Even SEGA realized that. Many of SEGA fans rarely pre-ordered and choose to wait for a sale or complete edition of the game.

[Mystic Monkey]

It's too late now, lol. Even SEGA realized that. Many of SEGA fans rarely pre-ordered and choose to wait for a sale or complete edition of the game.

Even I am guilty of this. I waited for a sale for Crossworld because I figured the prices were too high.

But, even if Sega aren't getting as much profit as they hope, are they still getting a high number of sold copies over Nintendo? Even if it's under a discount, it's still a sale.

[Berto]

Even I am guilty of this. I waited for a sale for Crossworld because I figured the prices were too high.

But, even if Sega aren't getting as much profit as they hope, are they still getting a high number of sold copies over Nintendo? Even if it's under a discount, it's still a sale.

Are they still getting a high number of sold copies over Nintendo? I'm sorry, the answer is still no.
If you ever read that Sonic games has more units sold and downloaded than Mario, it's because they counted free games like Sonic Dash, Sonic Rumble, and Sonic Forces Mobile.
For paid games that's released every year, Mario is still unbeatable.
SEGA might (sometimes) beat other third party game companies like Capcom, Bandai Namco, or Activision.
But still far if it's compared to Nintendo or Sony.