Today, ATLUS and the MoneyGram Haas F1 Team announced a race partnership bringing gaming entertainment to racing fans.
The one race partnership will see Metaphor: ReFantazio logo adorn the top nose of the cars for Nico Hülkenberg and Kevin Magnussen during the Singapore Grand Prix. The logo will feature the in-game characters’ Hulkenberg for Nico Hülkenberg’s car (no relation) and the Protagonist for Kevin Magnussen’s car.
More details and press release on the partnership can be found at the jump!
MoneyGram Haas F1 Team and Metaphor: ReFantazio™ announce new partnership for the Singapore Grand Prix
Highly anticipated video game by ATLUS to team-up with America’s Formula 1 team for upcoming launch.
KANNAPOLIS, North Carolina (September 19, 2024) – MoneyGram Haas F1 Team is delighted to announce a new race partnership with Metaphor: ReFantazio, a highly anticipated role-playing game (RPG) from ATLUS, ahead of the Singapore Grand Prix on September 22, 2024.
The new Fantasy RPG will activate their partnership with America’s Formula 1 team immediately, bringing gaming entertainment to racing fans. The one race partnership will see Metaphor: ReFantazio logo adorn the top nose of the cars for Nico Hülkenberg and Kevin Magnussen during the Singapore Grand Prix. The logo will feature the in-game characters’ Hulkenberg for Nico Hülkenberg’s car (no relation) and the Protagonist for Kevin Magnussen’s car.
“Overcoming fear and anxiety is a central theme in Metaphor: ReFantazio, and being featured on the racecars of Nico Hülkenberg and Kevin Magnussen—drivers known for defying the impossible—perfectly mirrors our game, where players beat the odds in their chase for the crown in the Royal Tournament,” said Irvin Ducournau, Director of Marketing at ATLUS. “Partnering with MoneyGram Haas F1 Team ahead of the Singapore GP is a natural fit, as the high-stakes nature of Formula 1 aligns seamlessly with the competitive election mechanic in the game, where players gain followers in their own race for victory.” “We’re incredibly grateful to MoneyGram Haas F1 Team for this collaboration and wish Nico and Kevin the best of luck in the upcoming race in Singapore.”
“We’re delighted to be joining forces with the team at ATLUS to promote the release of Metaphor: ReFantazio during the Singapore race this week,” shared Mark Morrell, MoneyGram Haas F1 Team’s Director of Marketing. “This hotly anticipated game is visually spectacular and filled with all the speed, suspense and excitement you would expect from a Grand Prix weekend. It’s our first partnership of this kind and we’re looking forward to sharing the exhilarating world of Metaphor: ReFantazio with racing fans.”
From the creators behind Persona 3, 4, and 5, ATLUS’ new game places players on an epic journey as you and your team seek to break the curse that has been placed on the crown of The United Kingdom of Euchronia. Metaphor: ReFantazio will launch on October 11, 2024 on Xbox Series X|S, Windows, PlayStation 5, PlayStation 4 and Steam. Physical and digital pre-orders are available now. For more information and for links to pre-order, visit metaphor.atlus.com.
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