Booth

SEGA and Atlus E3 2016 line-up revealed

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SEGA has just issued a press release laying out just what attendees can expect to find at their E3 2016 booth, which as we’ve detailed before will be shared with Atlus. While the press release was issued by the London offices, the booth itself is being run by SEGA of America and Atlus USA, however there will be select titles that will also be making their way to Europe. First up is Relic Entertainment’s Warhammer 40,000: Dawn of War III, which is set to release in 2017 for Microsoft Windows PC. SEGA’s Yakuza 0, due out in 2017 for PS4 in the Americas and Europe, and Atlus’s Persona 5, due out in February 2017 in the Americas, will also be playable. Sonic will also have a presence with Sonic Boom: Fire and Ice for the Nintendo 3DS which is due out in the Americas and Europe in September 2016. And last but not least, 7th Dragon III Code: VFD for the Nintendo 3DS, which is due out in July 2016 in the Americas, will also be on display.

Jurgen Post, COO For SEGA Europe Ltd., called the lineup “one of the strongest line-ups we have had at E3 for quite a few years”, which is arguably true. Though given SEGA didn’t have a booth in 2015, and 2014 heavily featured the critical bomb that was Sonic Boom: Rise of Lyric, it’s not hard too hard to declare 2016’s showing as a strong one comparatively. Personally, I think 2016’s E3 lineup is lacking that one big new title that 2014 had with Alien: Isolation. Yakuza 0 and 7th Dragon III Code: VFD are sure to be fun, but they are also titles that have already been released in Japan for some time. Warhammer 40,000: Dawn of War III and Persona 5 both look great, but I wouldn’t say Warhammer is game your average SEGA fan has been chomping at the bit for, and obviously the other is an Atlus title. Also of note, no signs of any Xbox One or Wii U games.

Still, it is great to see SEGA returning to E3 and we wish them a great show. Hopefully this is just a baby step after their massive restructuring and we have more reveals to come leading up to or after the event. Sonic fans and even SEGA themselves have been heavily teasing that the Sonic 25th Anniversary event in July is something to watch out for, so maybe the big new Sonic game will be revealed there amongst one thousand fans who will undoubtably spread the word via fan sites and social media rather than at a trade show.

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SEGA Amusements show off their games at IAAPA 2015

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Last month, SEGA Amusements hit the International Association of Amusement Parks and Attractions (IAAPA) show with their latest arcade titles. Games and rides featured included: Transformers Human Alliance – Theatre, Showdown – Twin, Storm Racer G – Motion, Lets Go Safari, Magician’s Wheel, Treasure Box, Plants Vs. Zombies Whacker, Plants Vs. Zombies The Last Stand, Captain Black’s Treasure, Sonic Sports Basketball, Sonic Sports Air Hockey, Sonic Dash Extreme, and Sonic Blast Ball. You can see a majority of these titles in the video above, and the Sonic titles appear in a video found after the break.

I’ve encountered a few of these titles in the arcade wild, most notably Transformers Human Alliance and Showdown and both are well worth your quarters (well, more like pre-loaded cards). Have you played any of these games yet?

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SEGA confirms they won’t have a booth at E3 this year

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So you guys already know the speculation, SEGA hasn’t signed up for a exhibition booth for this year’s E3. Of course, we thought that it would have meant that they were just going to sign up late, sadly that is not the case as SEGA has now confirmed to Game Informer via email:

“Over the next months, SEGA of America will be focusing on the restructure and relocation to Southern California, and we have decided to not attend E3 with our own booth this year. With the majority of our bigger titles launching later in 2015/2016, particularly those from our AAA studios Relic Entertainment, Sports Interactive and Creative Assembly, we are concentrating our efforts for some of these major announcements after our relocation. Instead, we will be collaborating with our various business partners for this year’s E3 show.”

It seems that them restructuring and moving to Southern California is to blame for their lack of E3 showing this year. Not only that, they will also be showing titles at other ‘business partner’ booths. I assume you can find stuff like Dengeki Bunko: Fighting Climax and Yakuza 5 at Sony’s booth for example. What are your thoughts on SEGA skipping E3 for this year?

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SEGAbits at E3: A Tour of the SEGA Booth

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Let’s take a first person walkthrough SEGA’s booth at E3 2014! On the way, we’ll encounter SEGAbits/The Sonic Stadium writer Shigs playing Sonic Boom: Rise of Lyric for the Wii U, check out the Sonic Boom, Hatsune Miku, and Alien: Isolation booths. We even run into SEGA of America Community Manager Julian Mehlfeld for the shortest SEGA interview ever. Enjoy!

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Check out the size of SEGA’s TGS booth

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It is not long now until Tokyo Game Show but the above floorplan shows SEGA will be pulling all the stops, hiring out (Along with Capcom) the biggest booth at the video game expo. So far the confirmed titles to be at Tokyo Game Show are all titles that we already knew beforehand, but with such a large booth perhaps it would be wise to expect some more titles to be unveiled! Make sure to click on the picture above to see the full picture and check out other publisher’s booths too.

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SEGA’s E3 booth

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[Check out the other hall here.]

So where is SEGA’s E3 booth? Well, its right there, check the photo above. Seems like SEGA will be Microsoft’s wing man at E3. Natal project?  We shall see.

[Via Kotaku]

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