SEGA of America 1997 internal documents posted online, showing e-mails and revealing profit margins


Have you ever wanted to know what SEGA of America talked about privately about SEGA as a brand going into 1997? You know, the time period when SEGA was going against the PlayStation and Nintendo 64 in America? When they lost most of the market share they gained with the SEGA Genesis? You can now thanks to a 272-page leaked internal document posted over at SEGA Retro.

In this document you can see SEGA of America discussing stuff like manufacturing costs, how badly the Saturn was selling, retail profit margins, and a lot more. For example, retailers only made a measly 6% per SEGA Saturn sold, that means they made $15 dollars per console. Why would they push it? Another surprising piece of information is that in 1996 it only cost SEGA $232 to manufacture a Saturn console which is a lot lower than we all thought.

Japanese Only Dreamcast Game “Nakoruru: The Gift She Gave Me” Gets Fan Translated English Patch

The SEGA Dreamcast is a great console that received a lot of great games, some of these games only got a Japanese release. Thankfully, in the last few years we have had fans go back and translate the games themselves. Nakoruru: The Gift She Gave Me was released back in 2001 on Windows PC and a year later on Dreamcast. This game is an adventure game that’s actually a spin-off of Samurai Shodown from SNK, since Nakoruru is a selectable fighter from the franchise.

Even though the game alludes to you playing as Nakoruru in this game, it seems that isn’t the case. Here is an overview of the game from SNK Fandom Wiki:

“The player is a seven year old girl named Mikato, a villager in Kamui Kotan who looks up to Nakoruru. She watches and idolizes the priestess, trying to help her in anyway that she can. During the time of peace, she spends time acquainting herself with the residents and the beautiful yet sometimes unforgiving environment. Their serene lives are invaded by an evil force, making once tame animals into berserkers and allies into sudden foes.

The basic flow of the game uses traditional elements from the adventure game genre. Players select their answers and proceed along a path that hopefully gets to the good ending of the game. Along the way, they’ll also have to complete a variety of mini-games that test typing and reflexive skills.”

This translation was brought to us by Derek Pascarella who posted his English translated patch on Github. He also points out that there is a bonus disc for the game that features brand-new supplement to the full game including music and a 30-minute OVA with English subtitles.

Like A Dragon: Infinite Wealth coming in 2024 for PlayStation 5, Xbox Series and PC

It looks like SEGA really is dropping the Yakuza name from its upcoming releases, while Ichiban’s debut game was called ‘Yakuza: Like a Dragon’, the sequel is being titled ‘Like a Dragon: Infinite Wealth‘. The game just game a gameplay trailer shown off via the Xbox Showcase. I guess in Japan this game will still be known as Like a Dragon 8. Yeah, the naming and changing is getting a bit confusing.

Yes, the debut trailer is just one big gag about Ichiban being naked on the beach. Yes, the Yakuza, uh I mean Like a Dragon franchise is back to what we love. I can’t wait for it to come out early 2024!

(Note: I know the franchise has always been known as Like a Dragon in Japan)

Limited Run Games releasing Alien: Isolation – The Collection for Nintendo Switch, includes a loaded Collector’s Edition

This Friday, Limited Run Games will open up pre-orders for Alien: Isolation – The Collection for the Nintendo Switch. While this version is downgraded compared to the PC version, according to EuroGamer the Nintendo Switch version actually is more impressive than the PlayStation 4 version. The port is also done by Feral Interactive who are known for their high quality ports to MacOS and mobile. Like always Limited Run Games will include three different releases for Alien: Isolation – The Collection on the Nintendo Switch:

While in the past a lot of Limited Run Games releases have been limited in quantity, these three versions will be available for pre-order starting tomorrow and end on July 9th, 2023. Should give you enough time to consider what version of the game you will want.

Rent-A-Hero No. 1 on Dreamcast gets fan translation, includes bonus content

Rent-A-Hero No.1 on Dreamcast, a remake to Rent-A Hero on the Mega Drive, which both have been exclusive to Japan, has been translated by fans. The crazy part is, its not just a translation that the team has done, but have also added extra exclusive features, making this the definitive release!

The exclusive features include:

  • Unlockable content
  • 3D models / animations
  • VMU graphics / animations
  • Opening/Ending subs
  • Interface controls
  • Debug menus
  • Secret modes ( One-Punch man fans rejoice! )
  • Developers message board with original team + Rent-A-Modders dev comments
  • Skip logos sequence with START button
  • Bug fixes

Rent-A-Hero No.1 has been one of the games that a lot of Western Dreamcast gamers wanted a translation for. The game even got a port for the Xbox and was revealed via a leaked English prototype in 2017 that there was plans to bring the game West. Now, fans have translated the SEGA Mega Drive original and have translated the Dreamcast version. What a time to be a SEGA retro gaming fan. j

[Via: Romhacking]

Sonic Frontiers becomes the best selling 3D Sonic game racing to 3.5 million units sold

While Sonic Frontiers isn’t the most perfect game ever made (check out our review), it is a huge step in the right direction for the franchise and it seems that Sonic fans have agreed as it becomes the best selling 3D Sonic game. SEGA confirmed the sales figures during their SEGA x Rovio press conference (16:40 in), marking the title as a huge success.

That means that the title sold 300,000 units from April, in just a month. That would mean that Sonic Frontiers has long lasting legs and that probably has to do to the free roadmap that Sonic Team has released. For example Sonic Generations sold 3 million units and it still seems Sonic Frontiers can easily break the 4 million sold marker by this fall!

Are you surprised at the success of Sonic Frontiers?

[Via: Sonic Stadium]

SEGA in the Media: Ellie plays Daytona USA in HBO Max’s The Last of Us

Its a video game inception post! In episode seven of HBO Max’s The Last of Us (which, believe it or not, is based on a video game), our lead character Ellie has a flashback episode remembering her time with an old friend where she was taken to an abandon mall which happens to feature a full set of working arcade machines. Aren’t they lucky? Ellie then bursts out that the arcades are “the most beautiful thing I’ve ever seen”.

The episode shows Ellie trying out her driving skills on Daytona USA before they continue to play Mortal Kombat II, while it isn’t a SEGA video game, it was pretty prolific game on the SEGA Genesis. They also have the original Tetris machine which has a history with SEGA, as the Japanese rights for Tetris Arcade used to belong to SEGA.

Any other arcade machines you guys noticed during this episode?

Sonic creator Yuji Naka arrested for insider trading involving new Dragon Quest game

According to Japanese news site fnn, Sonic the Hedgehog creator Yuji Naka has been arrested for insider trading involving the Dragon Quest Tact mobile game.  According to the news site, Yuji Naka used insider information while working at Square-Enix about (then) unannounced “Dragon Quest Tact” mobile game which was being developed jointly by Square-Enix and Aiming for mobile devices.

Yuji Naka allegedly used this information to purchase over 10,000 shares of Aiming stock for approximately 2.8 million yen (about 20k USD).  Yuji Naka left SEGA way back in 2006 to form Prope, he would then join Square Enix in 2018 and then left after Balan Wonderworld bombed. Yuji Naka even had heated words for Square Enix claiming they don’t value games.

For now we wait to see more details. Quite a journey that Yuji Naka has taken in the last few years.

Sonic Frontiers Review – The Modern Sonic Adventure Sequel

Sonic Frontiers promises to be the biggest, longest and most open Sonic adventure to date and we here at SEGAbits have been playing the game for a few weeks. Here is our full Sonic Frontiers review, did Sonic Team really nail the open world design or is this just another experiment gone wrong? Find out!

If you enjoy our SEGA reviews and want to support us: Give us a sub and give this video a thumbs up so it shows up on more like-minded fans YouTube recommendations. You know, how that YouTube algorithm is.

Phantasy Star II soundtrack getting vinyl release, pre-orders up now!

SEGA soundtracks have been pouring in on vinyl for the last few years, this time we are getting Phantasy Star II from Ship to Shore. This is a limited time release, coming in a “Rolf & Nei” blue and magenta swirl vinyl. While having a big, physical copy of the Phantasy Star II soundtrack is awesome, this release also features all the original Japanese artwork by Hitoshi Yoneda. Its beautiful.

While pre-orders are open now, the vinyl won’t ship until Q4 2022.

Tekken finally crosses over into Virtua Fighter with the ‘Tekken 7 Collaboration Pack’

Since both Virtua Fighter and Tekken dominated 3D fighting games in the 90s, fans have been wondering when the company would create a Tekken x Virtua Fighter cross-over fighting game. Officially, neither game has crossed over in an official game, until now. Virtua Fighter 5: Ultimate Showdown breaks that trend with the DLC “Tekken 7 Collaboration Pack” which is set to launch on June 1st.

This Tekken 7 Collaboration Pack includes:

  • 19 Tekken 7 outfits: When you equip these outfits, character customization will be disabled.
  • 20 full Tekken 7 background music tracks.
  • Tekken 7 UI interface
  • Two Tekken 7 collaboration titles: These titles are added into the “other” category when selecting titles.

While this isn’t a full fledge new crossover title, its nice to finally see an official Tekken cameo in some form within Virtua Fighter and maybe will open up the discussions for something larger in the future.

Community Spotlight: What do you want for Yakuza: Like a Dragon 2?

Yakuza 7 or Yakuza: Like a Dragon as its known in the USA, changed the Yakuza formula massively when it replaced its real-time combat with a new turn-based system. Yakuza: Like a Dragon would even change the main cast and city, taking big risks with long time fans. The gamble paid off for Ryu Ga Gotoku Studio as Yakuza: Like a Dragon reviewed favorably and has warmed its way into the hearts of long time fans. For me, Yakuza: Like a Dragon is already one of my top three favorite Yakuza titles and really excited to see what the Ryu Ga Gotoku Studio has in store for the next game, especially considering that the studio has been known to improve their games with every new entry (for the most part).

I decided to ask people in the Yakuza community what they’d like to see for Yakuza 8 or what it might be called in the West, Yakuza: Like a Dragon 2. We are joined by The Tojo Dojo, Pseudochel and Yakuza Fan as they tell you what they’d like to see in the next blockbuster installment of the Yakuza franchise.

Seaman is back, introducing Seaman ASMR


Over in Japan, Mt. Rainier coffee will provide customers a QR codes on their coffee cans to listen to the beautiful soothing sounds of Seaman ASMR tracks. According to the company, the point of the promotion is to use soothing ocean tracks to help people who suffered stress during COVID-19 pandemic. Seaman will have four ASMR tracks and occasionally say various things.

While at first it sounds like the company just used tracks from Seaman, the ASMR is actually being done by award-winning aquascaper Takayuki Fukada. The QR code will also allow the user to access AR images of Japanese cities, which will have Seaman appear. As far as the tone of Seaman in this promotional advertisement will be, is unknown. I would hope that Seaman doesn’t insult the people, considering its meant to be for people under stress.

While on the surface a Seaman ASMR promotion seems a bit odd, considering how long the franchise has been dormant, Seaman was actually the highest selling Dreamcast game in the region. I’d assume Mt. Rainier would want to cash in on fans that grew up with the game. I’m personally looking forward to when the Seaman ASMR tracks get posted online for my listening pleasure.

[Via: Siliconera]

Shenmue the Animation Finale: Season 1 Review & Discussion

We have reached the last episode of Shenmue the Animation! On this After Show we discuss our overall review for Shenmue the Animation season 1, look at the finale episode and discuss our overall opinions on the changes the anime made from the game. You can check out our Shenmue the Animation After Show playlist here.

If you enjoy our Shenmue The Animation After Show review segments and want to support us: Give us a sub and give this video a thumbs up so it shows up on more like-minded fans YouTube recommendations. You know, how that YouTube algorithm is.

Yu Suzuki says there are ‘no concrete plans’ for Shenmue 4 yet

Shenmue creator and SEGA legend Yu Suzuki recently attended a event to celebrate Shenmue in Yokosuka, right during the finale of the Shenmue the Animation. At this event there where several gaming outlets including IGN Japan and Famitsu, where he discussed the anime and talked about the future of the series.

One of the interesting points he touched on was the fact that Shenmue 3 was created to please long time fans from the start since they’re the ones crowdfunding it. Yu Suzuki says he received positive feedback from those old time fans but felt that newcomers “felt like they had been left behind”. This made it a bad entry point for newcomers.