SEGA Vintage Collection, SEGA Heritage and now SEGA Alliance. Seems SEGA is on a roll with these new defining terms for titles, and frankly I love it. Maybe we no longer have the many development teams as we did in the Dreamcast days, but it’s refreshing to have a bit more order in the titles being released. What is Alex Kidd & Co.? Why it’s a Vintage Collection release. What is NiGHTS HD rerelease? A SEGA Heritage release. And so, when we get to the recently released Jack Lumber, what is it? A SEGA Alliance release. Straight from SEGA’s mouth (also known as a press release):
SEGA® of America, Inc. and SEGA® Europe, Ltd. today announced the formation of a new publishing initiative, SEGA Alliance. The SEGA Alliance will focus on publishing mobile games made by independent developers. The SEGA Alliance will provide participating developers with comprehensive marketing and production support as well as creative consultation.
It’s an intriguing initiative to be sure, and perhaps it will satisfy SEGA fans who get up in arms about distinctions. I won’t even get into the many “Bayonetta is/isn’t a SEGA character” fights I’ve been in. Now if somebody says “Is Jack Lumber a SEGA character?” you can reply “He’s a character from Owlchemy Labs whose game was published by SEGA. He’s a SEGA Alliance character.”
SEGA did clarify for us, via twitter, that Hell Yeah! is NOT a SEGA Alliance title. So keep up the “Is Ash a SEGA character” arguments.