SEGA Announces Partnership With JAKKS Pacific For Netflix Series Sonic Prime

SEGA announced a partnership with JAKKS Pacific, Inc. for the animated Sonic Prime Netflix series, continuing a long history of collaboration between the two companies. This new Sonic Prime line will bring action figures, playsets, vehicles, plush and other collectibles to life inspired by the Blue Blur’s next adventure, along with accessories produced in tandem with Disguise, Inc., available in 2023.

Hit the jump to read the full press.

Sonic the Hedgehog 30th Anniversary Logo Revealed – New Merchandise Announced

SEGA has just revealed the new 30th Anniversary logo for Sonic the Hedgehog, as well as their merchandising plans for the blue blur who will turn 30 next year. The logo, playing off Sonic’s spinning feet, is very cute. As for merchandise, expect the previously revealed Sonic Encyclo-Speed-ia book from Dark Horse, as well as more creepy Pop! Vinyl figures, Jakks Pacific toys, jewelry, apparel, enamel pins, energy drinks and new Classic Sonic comic books from IDW. The IDW series will consist of a special issue and an accompanying mini series. Read the full press release after the break!