Classic SEGA ads: Space Channel 5’s killer Dreamcast commercial

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SEGA fans love to wax nostalgic on old commercials. Whether they’re the fast paced and competitive ads of the Genesis/Mega Drive era, the bizarre ads of the Saturn era, or in the case of today’s featured SEGA ad, the American Dreamcast campaign featuring fun vignettes taking place inside the console. We’ve featured an ad from this campaign before, and its no wonder we’re going back to the same well because it truly is one of SEGA’s best. The campaign’s concept was simple. Viewers would be introduced to the Dreamcast console’s triangular orange light which acted as a gateway to a magical world inside the console consisting of several levels. On each of these was a different scenario, it could be a DJ party or it could be a sleepy cantina. Sometimes viewers would be treated to an epic crossover of characters from recently released and upcoming Dreamcast titles and every ad ended with a zoom out featuring the console, controller and the memorable slogan “It’s thinking…”.

Presenting “My Life with SEGA: Nothing Else Matters ”, a short film by A.J. Rosa

Andrew Rosa and Mickey Mac team up once again to take on a new threat. Their new flagship, SEGA Saturn, must ward off an army of palette swapped goons loyal to the Sony Empire in this high-octane geek-fest that DOES what Ninten-WON’T.

Starring Mike Bean (Getting it ‘N’), Mickey Mac (2-Man Scramble), Erica Winter (Raven Heights Radio Podcast) and Alex Gonzales. Written, Edited and Directed by Andrew Rosa.

Like this video? Subscribe to the SEGAbits YouTube channel! After the break, check out a collection of outtakes from the production of the short film.

Classic SEGA Magazine Corner: The Official Dreamcast Magazine blasts off with Space Channel 5

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During their short run, the US Official Dreamcast Magazine managed to produce some excellent covers showcasing a wide range of Dreamcast titles. Unlike other gaming magazines tied to a single company, ODCM didn’t rely on mascots to sell the latest issue. Amazingly, Sonic only appeared on two covers during the magazine’s run; the promotional Issue 0 and the premiere issue. from issue 2 and beyond, ODCM shifted the spotlight to both first and third party franchises from a range of genres. Either it was a testament to the console’s strong library, or the editorial staff’s taste, but not a single issue of the magazine gave a cover story to a dud of a game. In this installment of Classic SEGA Magazine Corner we’re taking a look at issue 4 which gave Space Channel 5‘s Ulala the cover treatment, a full introductory spread, and the top slot in an article about great Dreamcast games due for release in 2000. Enough talk, let’s crack this issue open!

Swingin’ Report Show #78: Interview with Sam Mullen, Localization Producer, SEGA of America

On this episode of the SEGAbits Swingin’ Report Show, we’re joined by SEGA of America Localization Producer Sam Mullen! In his role at SEGA, Sam has managed the localization process of several Japanese titles including Binary Domain, Rise of Nightmares, and the Hatsune Miku titles. Currently he is working on SEGA’s line of 3D Classics titles which include arcade and SEGA Genesis favorites as well as Hatsune Miku: Project Mirai DX for the Nintendo 3DS.

Learn about what the process of localization entails as well as what to expect from SEGA’s upcoming 3DS titles in this week’s show! Oh, and see a surprise cameo from former Brand Manager Aaron Webber who happened to be at SEGA of America HQ while we were recording this episode.

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My Life with SEGA becomes a Junker in Hideo Kojima’s Snatcher for SEGA CD

That’s right, SEGA fans! Andrew Rosa is finally reviewing one of the most sought after SEGA CD titles ever produced, Hideo Kojima’s Snatcher! The cyber-punk graphic adventure’s yet to see an English translation since its appearance on SEGA CD, and very few copies were produced, so there’s no denying that Snatcher‘s value to gamers and collectors alike is exceptionally high. Join Andrew as he examines Hideo Kojima’s sophomore effort.

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Next week on “My Life with SEGA”: the premiere of the short film “Nothing Else Matters”, the follow-up to “Theater of the Eye”. After the break check out a teaser trailer!

This is Saturn Season 2 is here, with a look at SEGA’s 3D Control Pad

This is Saturn returns after an extended hiatus!

This time, we’re delving back into the world of SEGA peripherals, with SEGA’s 3D Control Pad for the SEGA Saturn. The pad was bundled with copies of NiGHTS into Dreams… and is often something associated closely with the Saturn’s legacy; but has it earned its place as part of the Saturn legend? Find out, as Tracker takes a gander at this old piece of kit.

This is Saturn is a video series created by British teenager Liam ‘TrackerTD’ Ashcroft, aiming to give an alternative and in-depth look at the good, the bad, and the ugly of SEGA Saturn gaming, all whilst maintaining a somewhat strong accent.

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Classic SEGA Magazine Corner: GameFan says SEGA’s Jet Grind Radio is “the next BIG THING”

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As Smilebit Month comes to an end, we crack open one more classic magazine for a look at what gaming journalists thought of a SEGA classic. GameFan magazine was quite a unique publication at the time. From 1992 to 2000, GameFan not only covered general gaming news, but also anime, manga, and featured extensive import coverage. It really was the perfect magazine for gaming fans who were also steeped in anime and importing the latest and greatest RPGs and generally more off the wall titles. So, of course, it was only fitting that SEGA’s Jet Grind Radio received the GameFan cover treatment for their August 2000 issue and had a four page preview and interview with the then unknown Smilebit team.

A look back at Smilebit’s Gunvalkyrie – an underappreciated SEGA classic

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In the West, SEGA’s Smilebit has become synonymous with the Jet Set Radio games, and for good reason. Like Sonic The Hedgehog to the Genesis and NiGHTS into Dreams to the Saturn, the original Jet Set Radio became one of the Dreamcast’s defining games, showcasing unique graphics and reinventing a video game genre. As SEGA left the hardware market in 2001, internal developers announced which consoles they would favor and Smilebit fittingly ended up with Microsoft’s Xbox.

I say “fittingly” because it only made sense that a developer known for pushing the graphical envelope would choose the Xbox, given Smilebit members’ propensities for expansive worlds in past titles like Team Andromeda’s Panzer Dragoon Saga and the first Jet Set Radio. While Jet Set Radio tried to conceal the fact that the game actually consisted of several small areas linked by clever tricks allowing the Dreamcast to load the next area as the player skated to the another section of the map, on the Xbox Smilebit could truly create expansive and detailed worlds. Utilizing the Xbox’s power, Smilebit did just that with Jet Set Radio Future, Panzer Dragoon Orta, and Gunvalkyrie.

My Life with SEGA kicks putty butt in Mighty Morphin Power Rangers for Genesis and SEGA CD

The power is on this week as Andrew Rosa revisits the Mighty Morphin Power Rangers on Genesis/Mega Drive and SEGA CD.

But the action doesn’t stop. For the first time, our Green Ranger worshiping SEGA boy will be reviewing Mighty Morphin Power Rangers: The Movie, also on Genesis.

It’s time to get back in action! Like this video? Subscribe to the SEGAbits YouTube channel!

SEGA Retrospective: Jet Set Radio Future and The Latch Brothers

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Jet Set Radio and its sequel Jet Set Radio Future are often cited as having some of the best music to come from SEGA thanks in a large part to Hideki Naganuma and Richard Jacques. While in-house talent played a large role in creating such memorable soundtracks, the soundtracks also consisted of licensed music from artists that included Guitar Vader, Cibo Matto, Deavid Soul and others. This week on SEGA Tunes (the feature formerly known as Tuesday Tunes) we’re focusing on a third type of Jet Set Radio music contributor: The Latch Brothers.

Classic SEGA Magazine Corner: Xbox Nation interviews Smilebit’s Panzer Dragoon Orta artists

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As evidenced last month, the unofficial Microsoft Xbox magazine Xbox Nation (XBN) really liked Smilebit. Their premiere issue featured Smilebit’s Jet Set Radio Future, which is surprising given Halo‘s dominance at the time, and their third issue featured a Panzer Dragoon Orta cover and an eight page preview and interview with former Team Andromeda staff. As the magazine continued, XBN kept up on various SEGA and Smilebit titles. In the magazine’s sixth issue they returned to Japan for another Smilebit interview, this time with Panzer Dragoon Orta artists Takashi Iwade and Kentaro Yoshida. Let’s crack open this issue to see what these legends had to say!

The merchandise of SEGA’s Jet Set Radio: Collecting that Uki-Uki-Waku-Waku feeling

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Unless you’re a Sonic The Hedgehog fan, collecting merchandise from SEGA franchises can be a difficult venture. Some games simply have little to no merchandise. Bug!, for example, only has a windup figure from SEGA’s Jack in the Box kid’s meal and a few Saturn era promotional pieces. Ecco the Dolphin and Toejam and Earl merchandise is almost non-existent; the former also had a Jack in the Box kid’s meal toy and the latter is just now getting products thanks to the recently funded Kickstarter campaign. Japanese franchises, like Phantasy Star Online, have quite a lot of collectibles but much of it is Japan only and requires importing and ebay hunting. Other franchises, like Shenmue, have had quite a bit of merchandise in the past and in recent years, but good luck finding any of it for a low price point.

Jet Set Radio, meanwhile, has quite a bit to offer fans when it comes to collectibles with several items releasing outside of Japan and many of them being surprisingly affordable. Seeing as Jet Set Radio is one of my favorite franchises, I’ve amassed a small collection over the years which I wanted to show off both because I am incredibly conceited and because I thought it would serve as a nice guide for those wondering what sort of Jet Set Radio merchandise is out there.

SEGA Tunes: Sonic & All-Stars Racing Transformed remixes Panzer Dragoon’s ‘Flight’

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The announcement of Sonic & All-Stars Racing Transformed is one of the more memorable moments here at SEGAbits, as it was the first major game reveal press event SEGA invited us to. Weeks before the game was officially announced to the public, we received an invite to a secret event that – while it didn’t name the game – was all but confirmed to be a Sonic & SEGA All-Stars Racing sequel thanks to the design and description of the event. Taking place at an indoor go-kart track in California, our writers attended and were floored when the game was revealed. The first thing that caught our eye: Panzer Dragoon was back with an impressive track named Dragon Canyon!