SEGA-Sammy’s Finicial Report: Consumer division beats expectations, generates profit


It seems that SEGA-Sammy is on track. In recent earnings they continued to generate profit as a whole thanks to their amusement and pachinko slot machines, usually their consumer business loses money. Not this time, SEGA’s consumer business reported a income of 1.12 billion yen (about $11.35 million). What lead to SEGA’s sudden turn in profits?

  • During the three month period, their biggest title was Total War: Rome II, which moved 800,000 units.  Considering the fact that this report ends on September 30th, that would mean the game was on sale for less than a month!
  • According to the report their digital titles for Windows PC, mobile phones and smartphones ‘remained favorable’. Phantasy Star Online 2 saw 3 million registered accounts during August and 800,000 people downloaded the mobile game ‘Chain Chronicle‘ .

SEGA-Sammy as a company saw their operating income jump up 57.1 %, ranking in 12.4 billion yen. If you are one of the people that invested in SEGA-Sammy stock, congratulations!

SEGA-Sammy’s net income up 400% from last year

Its crazy knowing that filtering your content can do so much good for your company, especially SEGA’s recent financial results for the first quarter of its 2014 fiscal year. SEGA-Sammy’s operating income for the quarter ended on June 30th and totaled 16.1 billion yen ($163.85 million), 197.7 percent higher than the same time last year. Net income came in at a (for SEGA-Sammy) staggering 12.9 billion yen ($131.6 million), which is a 408.8 percent increase year-over-year.

SEGA-Sammy totally improved their consumer business segment, which includes those video games you loved published by SEGA and its Japanese pachislot/pachinko machine division. Panchislot/pachinko branch of the company saw a increase of revenue of 138.5%, totaling 18.7 billion yen ($190.2 million).

According to SEGA-Sammy’s press release, their latest RTS game (which they got by buying the team/their franchises from THQ for 26 million) Company of Heroes 2 sold a staggering 380,000 copies. I know most of you will see this and say it isn’t over a million units so it is a failure, but you have to know that this report is from June 30th, the game launched on June 25th. The only other major SEGA retail title outside of Company of Heroes 2, was the Playstation Portable Japan only title 7th Dragon 2020-2. SEGA’s publishing side saw a year-over-year decrease of 9.7 percent, selling 1.21 million units.

SEGA also reported favorable performance of their digital games on Windows PC, Playstation Vita and mobile devices. SEGA-Sammy state that Phantasy Star Online 2 (Japan only for now) helped bring the operating income of the consumer division up to 39 million yen (approximately $396,000).

It should be a good year for SEGA with Total War: Rome II, Football Manager 2014 and Sonic Lost Worlds around the corner.

Sega Sammy sees fiscal net profit, Aliens shipped 1.3M, All-Stars Racing shipped 1.36M

Via Joystiq a bit of good news for SEGA fans, and even better news for SEGA parent company Sega Sammy Holdings. Sega Sammy revealed their financial results for the fiscal year ending March 31st, 2013, making note of a net profit of ¥33.5 billion ($331 million), an annual growth of 53.3 percent. However, Sega Sammy’s operating profit decreased year-on-year by 67.3 percent, down to ¥19.1 billion ($189 million). A large part of the net profit was through the sales of “investment securities” and transfers of employees’ pension benefits. Fun stuff.

Sega Sammy made note of a decreased demand for packaged games, and that the company has to adapt towards games on social networks and mobile devices. Don’t freak out, as the packaged games that SEGA has released have been quite successful. Aliens: Colonial Marines, despite all the bad press and low review scores, shipped 1.31 million units. Sonic & All Stars Racing Transformed shipped 1.36 million units. SEGAbits reader, and tipster ROJM notes that Sonic & All Stars Racing Transformed just might be the most succesful non-Mario related spin-off Sonic game in the third party Sega era. Football Manager 2013 is noted as selling just under 1 million, however Sports Interactive’s Miles Jacobson has recently tweeted that the title has since passed the 1 million mark. Yakuza 5 shipped 590,000 units. It should be noted that as a result of SEGA’s lessening of packaged games that the total number of packaged shipments saw a decline (down 10.8 million overall), but the decline makes sense and was surely expected.

The biggest success, gaming-wise, is Phantasy Star Online 2, with a subscription base of over 2.5 million on the the PC and Vita. As the game is free-to-play, this large number isn’t exactly a gauge for how much the game made in sales, but the company says in-game purchases have “exceeded forecasted levels.” So, the game is exceeding expectations. It’ll be interesting to see how these numbers change once PSO2 releases to the West. As for the future of SEGA, the company forecasts 11 games on PC, 7 on Wii U, 7 on PS3, 6 on 3DS, 5 on Vita, 4 on Xbox 360, and 2 on PSP in the fiscal year ending March 31 2014. The company estimates a 41 percent growth in net profit for the next fiscal year, up to ¥47 billion, or $464 million.

Update: SEGA’s future game forecast is SKU numbers, not game numbers. So say for example, the new Sonic game comes out on 3DS, that counts as one SKU for each region, so that would leave 3 SKU’s for 3DS, one of the other 3DS SKU’s is probably japan exclusive hatsune miku, so that leaves 2 3DS SKU left. Digital games aren’t taken into account for SEGA’s SKU forecast.

SEGA Q2: Things are looking up thanks to new streamlining strategy

SEGA assured that the changes they made would help the company and it doesn’t seem they are lying. SEGA has reported increased profits for the first quarter of the current fiscal year. Sadly the consumer business is still reporting losses, however SEGA has really reduced the losses year-over-year. Sadly the losses are contributed to the lack of demand for home video games in the U.S. and Europe.

SEGA only shifted 1.34 million units this quarter, which is down 42.5 perfect compared to 2.33 million year-over-year. SEGA has also stated that their free-to-play game Kingdom Conquest has been downloaded over 3 million times. No idea how many people opted for buying upgrades and other pay-to-use items.

SEGA Sammy announces profits of ¥21.8 billion/$271 million for Fiscal Year 2012

In SEGA’s first report since the recent news of the restructuring of their consumer division, this was always bound to be an interesting report. The numbers show a very mixed picture for the group as the Pachinko and Pachislot segment operating profits (¥71 billion yen/$889.4 million) and arcade sales (¥7.4 billion/$92.8 million) were quite healthy whilst amusement centres posted minor operating profits (¥355 million/$4.4 million) but the consumer division fared less well, hit back after the break to find out how much money SEGA’s consumer division lost for them.

SEGA Sammy reports Q3 2012 earnings

On Friday, SEGA Sammy Holdings posted their 3rd quarter results for the fiscal year 2012. In it they gave out numbers for Sonic Generations, Mario & Sonic at the London Olympic Games 2012 and Hatsune Miku. Following the disaster that shaked Japan to its core, many Japanese business are recovering strongly but how did SEGA, in particular their consumer division, cope with the financial crisis in America and Europe? And did both their arcade operations and Sammy’s own business recover strongly from the disaster? Read on to find out.

SEGA Sammy Holding’s post half year results

SEGA Sammy posted their half year results for the period ending September 30th 2011. A difficult period saw that the publisher declined in both revenue and profit, numerous reasons from the natural disaster that struck Japan earlier this year that still holds ramification for the publisher today, to the weak global economy that is affecting consumer sales. In these tough times, read on to find out how the group managed.

SEGA-Sammy changes half-year forecast due to poor game sales

SEGA-Sammy has changed their financial forecast, stating that they will make less revenue, yet make more profits.

SEGA-Sammy has changed their forecast  due to recent software titles not selling as well as expected. But they reduced the cost of operation from their pachinko machine business, thus they will return profit instead of losses.

SEGA-Sammy orginally posted that they expected to make $2.15 billion in revenue, now they changed it to $1.96 billion. Revenue isn’t Profit. SEGA orginally forecasted that they will lose $39.11 million, now changed it to a profit of $26.08 million.

[Thanks: TheREALTupac]
[Source: Gamasutra]

SEGA-Sammy report net income loss of over $28 million

The first quarter of the year hasn’t been to kind to Japan and its video game industry. What with the tsunami and earthquakes that ravaged the lands. Its not that surprising seeing SEGA-Sammy post about losing revenue.

“During the first quarter of the fiscal year ending March 31, 2012, some uncertainty prevailed in the Japanese economy due to various impacts in the aftermath of the Great East Japan Earthquake that took place on March 11, 2011, including the concern for the availability of parts and materials and the struggle to cope with the shortage of electricity supply which is now likely to be prolonged”

This means that operating their Japanese studios, pachinko slots and arcade buildings cost more than previously, thus where some loses come in. But what about SEGA, the consumer division?

SEGA Sammy results for fiscal year 2010

SEGA Sammy Holdings have posted remarkable results for the fiscal year of 2010 that has even beaten their intial projections. It has seen profits doubling from the previous year’s 20.2 billion yen to 41.5 billion yen (£317 million/$515.5 million) an amazing turn around for the group considering the heavy losses they incurred only a few years back. For those who would like a read through SEGA Sammy’s various segments, or catch up on sales of video games, arcade, pachinko and pachislot units, please read on.

SEGA-Sammy Q3: $451 million in net income

SEGA-Sammy has posted a net income of ¥36,821 million (about $451 million), that’s 117.3% increased compared to last year. So what branch of SEGA made the most money? Not a big surprise. Pachinco/Pachislots division ranked in ¥54,666 million(about $670 million) operating income.

Coming in at a hot second was Amusement Machine Sales, which had a operating income of ¥8,458 million (about $103 million). Guess who isn’t losing money and didn’t come dead last? Consumer Business (SEGA you know and love, they make those games you play). They brought in an operating income of ¥2,811 million(about $34 million). Congrats SEGA!

SEGA Raises Fiscal Year Sales Forecast, Pachinko Sales the Cause

Things have been good for SEGA’s profits this last year. First, SEGA reported a profit on it’s third quarter statement back in February. Then, in August, SEGA reported 7 billion yen in profit for it’s first quarter of it’s 2010-2011 fiscal year. All of this great news has resulted in SEGA’s stock price hitting it’s highest price since 2007, where it’s stayed close to ever since.

The good times keep on coming. While video game giants like Nintendo continue to lower their own fiscal year forecast, SEGA has now raised it’s overall sales forecast for its entire fiscal year, ending March 31st 2011, from $400 billion yen ($4.7 billion) to $410 billion yen ($4.9 billion). The profit guidance forecast has gone up from 22 billion yen ($264 million), to 36.5 billion yen ($437 million).  This rise in revenue and profits has been brought on by strong sales SEGA Sammy’s Pachinko/Pachislot division, which is now expected to sell 660,000 units, up from the originally anticipated sales of 620,000 units.

Aliens vs Predator sells over 300,000 in the UK


The success of the new Aliens vs Predator game has no doubt taken everyone, including SEGA, by surprise and recently released figures from January – June 2010 just shows how much of a big impact the title has had for SEGA’s fortune in the United Kingdom. Not only did the title manage to get into a top ten position at eighth, but it even managed to outsell Final Fantasy XIII (Though to be fair to the latter, it was released a month later)

Top 10 selling games in UK (Jan-Jun):
Position / Title / Publisher / Sales
1. Just Dance (Ubisoft) – 940358
2. Red Dead Redemption (Rockstar/Take2) – 819161
3. Battlefield: Bad Company 2 (Electronic Arts) – 590580
4. Call of Duty: Modern Warfare 2 (Activision Blizzard) – 540761
5. Wii Fit Plus (Nintendo) – 499998
6. Wii Sports Resort (Nintendo) – 439920
7. 2010 FIFA World Cup South Africa (Electronic Arts) – 396858
8. Aliens vs Predator (SEGA) – 359968
9. Final Fantasy 13 (Square Enix Europe) – 339996
10. FIFA 10 (Electronic Arts) – 318719

It rounds off an excellent achievement for both publisher and developer and no doubt spells good news for Aliens fans eagerly awaiting either a sequel to Aliens vs Predator or the up and coming Aliens: Colonail Marines. It’ll be interesting to see what final sales figures for the title will be, as in console specfic charts for the UK, the title still retains a high title position but no doubt that Aliens vs Predator has been a massive success for SEGA.

[Source: Chart-track]